Path Analysis of Consumer Loyalty Factors to Viar Products
نویسندگان
چکیده
منابع مشابه
influential factors of customer e-loyalty in iranian e-stores
گسترش سریع تکنولوژی و اینترنت مسیر شرکت ها را به نگهداری وفاداری مشتریان الکترونیکی معطوف کرده است. وفاداری مشتریان یک حوزه بسیار جالب برای شرکت ها می باشد و وفاداری مشتریان تاثیر مستقیم بر درآمد و سودزایی شرکتها دارد. با توجه به اهمیت وفاداری مشتری، ما به جستجوی سه مشکل اصلی تحقیق پرداختیم که آن ها مهمترین موانع برای حفظ حیات کسب و کارهای اینترنتی هستند که عبارت از تعویض های متعدد مشتری، هزینه...
15 صفحه اولThe Comparative Analysis of the Factors Effecting Brand Loyalty towards Samsung Products
Two conditions consistency levels of purchase for specific brand over the span of time imply on brand loyalty. The most precious asset of an organization as there is neck to neck competition in the market and it is essential for the survival of companies. Aims of this research are basically to spot what kinds of factors influence brand loyalty in Pakistan. Six preceding factors influence the co...
متن کاملInfluence of Brand Loyalty on Consumer Sportswear
The purpose of this research is to investigate how the respondents are influenced by factors of brand loyalty towards sportswear brands. Previous research adopted seven factors to test in the Malaysian environment. The seven factors of brand loyalty are brand name, product quality, price, style, promotion, service quality and store environment. Brand name has shown strong correlation with brand...
متن کاملAn Analysis of the consumer market for carp and carp products in Iran
In Iran, carp is widely sold and used in its fresh, although a range of added value products may also be observed. The common carp and the three Chinese species are often reared in polyculture ponds. Since, the 1970S carp farming has spread along the Caspian Sea coasts, followed by other provinces, and farmed production reached a peak in 2004 with production of more than 60,000 tonnes. Rapid ex...
متن کاملConsumer Informedness and Loyalty Benefits Accrual Performance
Recent theoretical developments in the theory of consumer and firm informedness have brought a new perspective to understanding important business problems in IS research. In this research, we adopt the theory of consumer informedness in the context of credit card loyalty programs in the retail banking industry. Leading companies in the airlines, hospitality, retail banking and other industries...
متن کاملذخیره در منابع من
با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید
ژورنال
عنوان ژورنال: KnE Social Sciences
سال: 2018
ISSN: 2518-668X
DOI: 10.18502/kss.v3i10.3419